As a business owner you need to understand the importance of lead generation. This process involves identifying potential customers who are interested in your products or services and finding ways to reach out to them effectively. The first step towards achieving this goal is creating an online presence through website creation. Once up and running, there are various strategies that can be used for generating leads such as article marketing which entails writing articles about what you offer and submitting it on directories like EzineArticles.com with links back to your site; forum participation where one connects with other businesses sharing similar interests while asking questions and providing answers; blogging by adding RSS feeds from related sites; social networking platforms allowing interaction between entrepreneurs and individuals alike; among others.
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Introduction to Video Marketing Video marketing has become an essential tool in the modern business world. With over 75% of